Social Media...Sex...Scandal!

I have been a Social Media professional for several years now, I have served, handled, managed many clients, however I never came across someone who does not understand even the “S” of social media and still wants it to be done for his Brand. You may be wondering that’s not new there are many people/Brands to be very specific, who don’t understand the Media but want to be the first one to be there , excel out…

Coming back, to the one I mentioned…The Client wanted his Brand to be popular in his location, get his new website up, get his social assets booming with numbers, online bloggers and writers talking about the Brand, sales and returns in just 3 weeks …Is it possible ?
If yes it would really be a case study and… guess what??? The entire team slogged and gave their best; however something which was not possible was to convince the client, that it is not easy to get results and ROI (Every Brand loves this word)

Let me share my thoughts, let’s assume social media is human and married to a Brand, after marriage both have sex (love-making. i.e. that is what it is called), and where there is love, marriage is successful, but just imagine if both are married and not in love then and still have sex forcefully then it is not love making it is “RAPE”, the result is not a called a Case Study it is called Scandal! I'm sure everyone agrees this general and simple fact of life.

Having Patience in New Media is important, understand it …don’t force it to your Brand people look at me and say you do FB right…Lucky you…I just smile, , it is just not Facebook and Twitter it is beyond that, it is vast. I agree that even a 10th Std. Student knows what Facebook is… However, it is not the way it is used for Business. ‘Wake up Brands, it’s High time you know this media and understand it correct, it is very powerful , If  you do it right or very disappointing for those who want it their way…

 I have just tried to keep it simple…you guys can share your experience and thoughts :)

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NOT FOR SALE...Buried For Life!

Driving through dirty lanes, junky roads, isolated places, almost late evening…I was wondering where Gateway of India is …I asked “Uncle…Where are we going he just said – Aarti don’t worry you are safe, just trust me…” I had no option but to trust him, I was new in the city, suddenly the taxi stopped...my uncle told the driver to get down and told me that I just had to co-operate as he will change my life forever , I did not understand or realize what he was saying, but it was not to late when he started touching me, hugging me, his grip was just becoming more and uncomfortable for me, I tried to free myself, I shouted , I yelled but there was no one who could hear me, except the taxi driver who did not care , My uncle forced himself on me, pushed himself so hard on me that I lay half alive, but to my sudden shock I found the taxi driver tearing the tits and bits of me…my dreams were crushed and tattered …I lay there knowing I’m buried for life…

Aarti had come with her uncle for Mumbai Dharshan, and that to without informing her parents, she thought if she did, they won’t allow her and sees the darker side of life. There are ‘n’ numbers of innocent children like her, who are traded everyday for sexual purpose, raped and thrown on railway tracks, used to make blue films, top class child prostitution… A customer may negotiate an exchange directly with a child prostitute in order to receive sexual gratification, or through an intermediary (pimp) who controls or oversees the prostitute’s activities for profit. The provision of children for sexual purposes may also be an object of exchange between adults. Many children are prostituted over the Internet with the use of webcams to facilitate this abuse, and pornography may be linked to the prostitution. Children are often forced by social structures and individual agents into situations in which adults take advantage of their vulnerability and sexually exploit and abuse them.

Why??? Can we voice this??? I know we can’t completely stop it, but can we care that it does not happen to innocent children, atleast save one innocent child from the abuses and happenings, as it happens without predictions. It is so scary to think that an innocent child is being used for lure business.
Let’s join and save an Aarti from being “buried for life”

Children are God's messengers and never for sale! Let's voice for the assets of our nation "THEY ARE NOT FOR SALE"

End Child Prostitution, Child Pornography and Trafficking of Children for Sexual Purposes

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